| General Information |
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| Your Name
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| Your Email Address
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| What is the name of your company?
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Do you have an existing website? If so, what is the URL (Web
address) If none, what is your intended URL? |
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| Describe your company briefly.
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Describe the concept and the products or services that you want
to provide to this site. |
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| What is your estimated launch date?
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| Do you have a specific budget range for this project?
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| What are your objectives for this project?
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| Audience |
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| Describe your target audience. (age, profession, etc.)
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What is the action the user should take when coming to your
site? (Make purchase, contact, search information)? |
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What are the reasons why the target user chooses your
products? (cost, value, information etc) |
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| Describe your industry.
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| Who are your competitors?
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| What do you like/dislike about their websites?
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| Current Site (skip if you have no current site) |
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| What do you like/dislike about your current site?
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| What features of the current site would you like to keep?
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| Perception |
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Use a few adjectives to describe how the user should
perceive the new site. (fun, friendly, cutting edge, simple,
elegant, professional) |
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How is your company perceived offline? Do you want to
carry the same kind of message through your website? |
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Please provide high quality sample website reference URLs
which you really like. |
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| Logo (skip if you have one you would like to keep) |
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| What is the message you want to communicate with your logo?
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| What type of logo would you like?
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| Attach an example logo you like. |
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What colors and imagery convey the personality and tone
of your company? |
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| Will there be a tagline on the logo? If yes, please specify.
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| Content |
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Describe visual elements or content that should be utilized
from the site. (logo, color scheme, navigation etc) |
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| Do you have an existing sitemap for the site structure?
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| Will this site use existing content?
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| Approximately how many pages will your site have?
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| Technology |
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Are there any specific technologies (Flash, dhtml, javascript,
audio, and video) that you would like to utilize in the site? |
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Do you require specific programming needs such as database,
content management system, ecommerce) Please specify the
features you require. |
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| Any Additional Notes? |
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