Social media marketing is the latest form of online advertising and its getting bigger and bigger every day. It seems that everyone is taking about social media in the news. Today, you can't escape from stories about Twitter in the national news and more and more of your customers are asking if you are 'on Facebook'. More importantly, it seems like more and more of your rivals and competition have their own YouTube channel or LinkedIn profile.
Here at PrimeXeon, amongst our other services we specialise in social media; planning it, doing it and putting it in easy to understand layman's terms. We have two decades of combined experience in the industry to produce a vast variety of different social media based campaigns.
Twitter is one of the easiest ways of quickly communicating with your customers. It allows you to promote your products, talk to customers and increase brand awareness across a relevant audience. But like all advertising and promotion, Twitter requires knowledge and experience and an understanding in how to best utilise the service.
Facebook is the most popular and widely used social network in the UK, and world-wide. Over 30 million of us in the UK (that's almost half of the country!) have a Facebook profile and more and more companies are realising they are missing out on a huge potential audience by not having a Facebook page. Again like all forms of advertising, awareness and experience on the platform is required for a successful campaign.
Over 35 hours worth of video content is uploaded to YouTube every 60 seconds! The site has 500 million users per month and 2 billion videos are watched every day! It's the most popular video-sharing website on the internet and companies are now taking advantage of this low cost advertising method for promoting products and services. We can manage your YouTube channel and perform optimisation on your account for the best return on your investment!
A blog is the strongest tool you can have in your social media campaign. It can freely advertise your products and demonstrate your expertise in the product or service you provide. Blogging can offer your customer so much more than a traditional website, providing regular and interesting new content, giving your visitors a reason to return and helping your website grow in organic search engine results.
LinkedIn is the social media network for business. It is a platform where professionals gather to promote their services and discuss issues within their industry. The strength of your relationships is more important than the number of followers or friends you have and where connections can generate great new business opportunities.